Structured Data Markup Basics

Advanced SEO: Structured Data Markup Recently Structured Data guru and Alliance Partner, Eric Franzon presented a primer on SEO and the power behind structured data markup. It is an extremely important aspect of SEO that few development firms or marketing agencies...
Google’s Tips For Hiring An SEO Firm

Google’s Tips For Hiring An SEO Firm

Is SEO Black Magic? In a word, No. A new video has been released by Google titled, “How to Hire an SEO.” The video presents Google’s own Maile Ohye sharing her advice for hiring an SEO (Search Engine Optimizer). Her particular focus is right where it should be: on how...
Search Engines Want You to Do This…Why Aren’t You?!

Search Engines Want You to Do This…Why Aren’t You?!

The content on your website is written for people to read, right? Wrong. Pretty words are all well and good, but they don’t do anything for your business if your target audience can’t find your website in the first place. To make sure search engines are understanding...