Temple Sholom was introduced to The Alliance Labs through a production partner, who envisioned how their website could better embody this sense of community. In previous renditions, the site did not reflect the temple’s adamant sense of outreach.
The team was interested in building an online space that felt more like a congregation: open, inclusive, and communal. The Alliance Labs used these traits to help solidify the temple’s online brand. Now, a comprehensive list of menu options serves the community in unique ways. The pages educate visitors about the history of the synagogue, provide up-to-date resources of how to stay active, and present ways to be involved through blogs, event listings, and worship-driven multimedia.
Additionally, our team set the temple up with analytics that track website activity and see what content reaches visitors the best. Like any project at The Alliance Labs, this experience was an opportunity for tomorrow’s digital leaders to learn and grow. A team of students helped lead the change of design.
To keep the website focused, on-mission, and modern, a team of Alliance Labs residents works to maintain the website. Immersed in Jewish faith, Temple Sholom is committed to equity, education, and social justice. The organization demands a smooth online experience and The Alliance Labs is dedicated to continued management of this historic place.